Marketing Executive
Job Description
Company and role overview
Our client in the education sector is searching for a meticulous Marketing Executive to support the team. The role will require the candidate to work in close association with many teams within the company as well as a variety of stakeholders to continuously improve the use of and adherence to the company’s Brand/image.
Main responsibilities
- Delivering product marketing plans across platforms including email, website, social media etc.
- Producing creative briefs for our social media, the brand and content teams
- Design, implement and deliver marketing strategies/campaigns
- Liaising and briefing with other agencies, stakeholders, and team members across the company ensuring all external and internal communication is in line with the brand.
- Managing and continually monitoring campaign activity responding to market needs and adjusting where necessary.
- Sharing best practice and new digital innovation to help become a digitally focused business.
- Updating monthly schema to ensure accuracy and consistency in marketing.
- Managing, website pages, course material, applications, offer and acceptance processes
Requirements
- Excellent oral, written communication, and presentation skills
- Graduate level or equivalent or Professional Qualification
- Previous or minimum 2 years in a Marketing role with successful track record of handling marketing campaigns
- Excellent marketing skills, working with a range of online and offline channels/platforms
- Experience of developing and managing direct marketing plans
- Good understanding of data breakdown, targeting and analysis
- Use of email delivery software, knowledge of CMS, and knowledge of CRM principles
- Competent using Microsoft products, in particular Microsoft Excel
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